Agentic Web Census

August 2026by Omitsis

English

Technologies · August 2026

Which Customer data platform is readiest for AI agents?

15 measured, averaging 27.7% against 19.9% for the web overall. Gather customer data from various sources

Best first

How to read these figures

The colour says what a bar IS, not how it scores: the accent is the one this page is about, grey is everything it is compared with, and the hollow bar is the web overall — the ruler, not a rival. Whether a figure is above or below the rest of the web is in the number and in the arrow beside it.

Every figure here comes from a sample, not from counting every site — so it carries a margin: how much it could move if we had happened to sample different pages. A figure measured on a thousand pages has a wide margin; one measured on a hundred thousand has a narrow one. It matters for one thing: two figures that differ by less than the wider of their margins are not one above the other, they are tied. That is why nothing here has a position number.

TechnologyAWCSMonth by month
Squeezely

Squeezely

Sample
n=1
Coverage
100.0%
Margin
±53.00
The web overall
19.9%

Two figures closer together than ±53.00 are tied, not ranked.

Squeezely scores 100.0%100.0%
Squeezely: 3 months, up▲ +100.0
Optimove

Optimove

Sample
n=1
Coverage
100.0%
Margin
±53.00
The web overall
19.9%

Two figures closer together than ±53.00 are tied, not ranked.

Optimove scores 53.3%53.3%
Optimove: 3 months, no significant change= +26.7
Tail

Tail

Sample
n=1
Coverage
100.0%
Margin
±53.00
The web overall
19.9%

Two figures closer together than ±53.00 are tied, not ranked.

Tail scores 53.3%53.3%
Tail: 2 months, no significant change= 0.0
Totango

Totango

Sample
n=1
Coverage
100.0%
Margin
±53.00
The web overall
19.9%

Two figures closer together than ±53.00 are tied, not ranked.

Totango scores 53.3%53.3%
Totango: 2 months, no significant change= 0.0
Klaviyo Data Platform

Klaviyo Data Platform

Sample
n=1
Coverage
100.0%
Margin
±53.00
The web overall
19.9%

Two figures closer together than ±53.00 are tied, not ranked.

Klaviyo Data Platform scores 46.7%46.7%
—
Adobe Experience Platform Identity Service

Adobe Experience Platform Identity Service

Sample
n=30
Coverage
96.8%
Margin
±9.68
The web overall
19.9%

Two figures closer together than ±9.68 are tied, not ranked.

Adobe Experience Platform Identity Service scores 29.3%29.3%
Adobe Experience Platform Identity Service: 4 months, up▲ +13.8
Segment

Segment

Sample
n=47
Coverage
90.4%
Margin
±7.73
The web overall
19.9%

Two figures closer together than ±7.73 are tied, not ranked.

Segment scores 23.1%23.1%
Segment: 4 months, no significant change= +3.0
Treasure Data

Treasure Data

Sample
n=8
Coverage
100.0%
Margin
±18.74
The web overall
19.9%

Two figures closer together than ±18.74 are tied, not ranked.

Treasure Data scores 16.4%16.4%
Treasure Data: 4 months, no significant change= +16.4
Tealium

Tealium

Sample
n=16
Coverage
100.0%
Margin
±13.25
The web overall
19.9%

Two figures closer together than ±13.25 are tied, not ranked.

Tealium scores 15.8%15.8%
Tealium: 4 months, no significant change= −10.5
Emarsys

Emarsys

Sample
n=2
Coverage
100.0%
Margin
±37.48
The web overall
19.9%

Two figures closer together than ±37.48 are tied, not ranked.

Emarsys scores 14.9%14.9%
Emarsys: 4 months, no significant change= +14.9
Rudderstack

Rudderstack

Sample
n=25
Coverage
100.0%
Margin
±10.60
The web overall
19.9%

Two figures closer together than ±10.60 are tied, not ranked.

Rudderstack scores 8.5%8.5%
Rudderstack: 4 months, no significant change= −6.6
BlueConic

BlueConic

Sample
n=4
Coverage
100.0%
Margin
±26.50
The web overall
19.9%

Two figures closer together than ±26.50 are tied, not ranked.

BlueConic scores 0.0%0.0%
BlueConic: 4 months, no significant change= 0.0
Insider

Insider

Sample
n=3
Coverage
100.0%
Margin
±30.60
The web overall
19.9%

Two figures closer together than ±30.60 are tied, not ranked.

Insider scores 0.0%0.0%
Insider: 4 months, no significant change= 0.0
Listrak

Listrak

Sample
n=1
Coverage
100.0%
Margin
±53.00
The web overall
19.9%

Two figures closer together than ±53.00 are tied, not ranked.

Listrak scores 0.0%0.0%
Listrak: 3 months, no significant change= 0.0
Simon

Simon

Sample
n=1
Coverage
100.0%
Margin
±53.00
The web overall
19.9%

Two figures closer together than ±53.00 are tied, not ranked.

Simon scores 0.0%0.0%
Simon: 2 months, no significant change= 0.0