Best first

How to read these figures

The colour says what a bar IS, not how it scores: the accent is the one this page is about, grey is everything it is compared with, and the hollow bar is the web overall — the ruler, not a rival. Whether a figure is above or below the rest of the web is in the number and in the arrow beside it.

Every figure here comes from a sample, not from counting every site — so it carries a margin: how much it could move if we had happened to sample different pages. A figure measured on a thousand pages has a wide margin; one measured on a hundred thousand has a narrow one. It matters for one thing: two figures that differ by less than the wider of their margins are not one above the other, they are tied. That is why nothing here has a position number.

TechnologyAWCSMonth by month
LoyaltyLion

LoyaltyLion

Sample
n=2
Coverage
100.0%
Margin
±37.48
The web overall
19.9%

Two figures closer together than ±37.48 are tied, not ranked.

LoyaltyLion scores 73.3%73.3%
LoyaltyLion: 4 months, no significant change= −26.7
Smile

Smile

Sample
n=20
Coverage
100.0%
Margin
±11.85
The web overall
19.9%

Two figures closer together than ±11.85 are tied, not ranked.

Smile scores 57.0%57.0%
Smile: 4 months, no significant change= +2.3
Flocktory

Flocktory

Sample
n=2
Coverage
100.0%
Margin
±37.48
The web overall
19.9%

Two figures closer together than ±37.48 are tied, not ranked.

Flocktory scores 53.3%53.3%
Flocktory: 4 months, up▲ +53.3
Gameball

Gameball

Sample
n=1
Coverage
100.0%
Margin
±53.00
The web overall
19.9%

Two figures closer together than ±53.00 are tied, not ranked.

Gameball scores 46.7%46.7%
BON Loyalty

BON Loyalty

Sample
n=1
Coverage
50.0%
Margin
±53.00
The web overall
19.9%

Two figures closer together than ±53.00 are tied, not ranked.

BON Loyalty scores 37.1%37.1%
BON Loyalty: 3 months, no significant change= +10.4